Agricultural origin, grade and documentation are the questions that decide a neutral-alcohol deal — and settling them early is what keeps a negotiation short.
Buyers new to the category usually start with strength, but origin and grade matter just as much: agricultural, grain and molasses-derived neutral alcohol carry different regulatory treatment in several destination markets, and grade (extra-neutral vs technical) determines what it can legally be used for downstream.
Get those three settled in the first conversation, and everything else — price, packaging, incoterms — falls into place quickly.